Possible additional 10% savings
At participating stores in selected destinations, on top of the outlet price.
Curated by Gainwell Travel
The ultimate guide toshopping Europe
2026 Edition
The outlets, discounts & VIP shopping privileges most travellers don't know about.
Shopping in London, Paris, Milan, Vienna, Barcelona, Madrid, Germany or Switzerland? Before you shop, discover the designer outlets, additional savings and special privileges that could make your shopping day considerably better.
Did you know
Your outlet price may only be the beginning.
At leading European designer outlet destinations, visitors may already find substantial savings compared with recommended retail prices.
But depending on the destination, participating stores, eligibility and availability, travellers may also have access to a second layer of benefits — the part most visitors never ask for.
VIP lounge access
Quiet hospitality spaces to pause between boutiques, where available.
Hands-free shopping
Purchases carried and held for you while you continue through the village.
Personal stylist appointments
A private session with a stylist who knows the season's arrivals.
Premium shopping services
Bag storage, gift wrapping and concierge desks at selected locations.
Shuttle & transfer services
Comfortable arrival from the city centre at selected destinations.
Tax-free shopping assistance
Guidance with refund paperwork where the scheme applies to you.
Food & hospitality benefits
Selected dining or refreshment privileges at participating locations.
Benefits vary by destination, retailer, date, availability and traveller eligibility. Additional discounts may not apply to all brands or products and may not be combinable with other promotions.
The destinations
Where are you shopping?
Tap a city to open its shopping guide, the privileges that may be requestable there, and what to know before you go.
Bicester Village
One of Europe's most recognised designer shopping destinations, a short journey from central London and home to a carefully curated line-up of luxury boutiques.
- Possible additional 10% saving at participating brands, linked to applicable membership or sign-up
- Hands-free shopping, where available
- Personal stylist appointments, subject to availability
- Possible access to The Apartment, an exclusive private hospitality space, subject to availability and approval
- Tax-free and loyalty assistance where applicable
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
La Vallée Village
An open-air village of designer boutiques on the eastern edge of Paris, styled as a Parisian promenade.
- Additional saving at participating brands, where applicable
- Hands-free shopping
- Personal shopping and styling appointments
- VIP hospitality possibilities, subject to eligibility
- Relevant visitor services on the day
McArthurGlen Paris-Giverny
A designer outlet of 100+ brands set between Paris and Normandy, easily paired with a day in Giverny.
MonclerDolce & GabbanaTod'sMissoniKarl LagerfeldAdidasNew BalanceTommy HilfigerCoach
- Luggage and bag storage
- Private transfers, where arranged
- Shuttle services
- Tax refund facilities
- VIP / tourism lounge
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Designer Outlet Serravalle
A major designer outlet destination accessible from Milan, with a broad mix of Italian and international labels. Brand availability varies by date and store participation.
- Wide designer and luxury line-up across the season
- Shuttle and transfer possibilities from Milan
- Tax refund facilities where applicable
- Visitor services and hospitality, subject to availability
Fidenza Village
Part of The Bicester Collection, set between Milan and Bologna in the heart of Emilia-Romagna.
- Additional participating-store savings, where applicable
- Hands-free shopping
- Personal stylist services
- VIP hospitality possibilities
- Other applicable visitor benefits
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Designer Outlet Parndorf
Approximately 30 minutes from Vienna, with 160+ brands across an open-air village. Individual brand availability varies by date.
GucciPolo Ralph LaurenPradaDolce & GabbanaCoachFurlaJimmy ChooValentinoNikeMonclerBurberry
- Shuttle services
- Luggage and bag storage
- Prayer facilities
- Tax refund facilities
- VIP / tourism lounge
- Selected transfer possibilities
- Partner-linked benefits may be available, subject to eligibility and participating stores
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
La Roca Village
Part of The Bicester Collection, a short drive from Barcelona and framed by Catalan hillsides.
- Participating-store additional savings, where applicable
- Hands-free shopping
- Stylist and personal shopping appointments
- Hospitality privileges where available
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Las Rozas Village
Part of The Bicester Collection, north-west of Madrid, with boutique-lined lanes of designer names.
- Participating-store additional savings, where applicable
- Hands-free shopping
- Personal shopping appointments
- Hospitality and visitor services, subject to availability
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Kirchhofer & Embassy
A Swiss retail network across Interlaken, Grindelwald, the Jungfrau region and Lucerne, with an extensive selection of Swiss watch brands alongside luxury shopping.
- Special in-store offers or discounts, depending on brand and product
- Access to extensive Swiss watch selections
- Assistance with applicable VAT and tax refund processes
- Concierge-style shopping assistance
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Ingolstadt Village
Part of The Bicester Collection, less than an hour from Munich, with a calm, low-rise village layout.
- Participating-store additional savings, where applicable
- Hands-free shopping
- Personal stylist appointments
- Hospitality and tax-free assistance, subject to availability
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Wertheim Village
Part of The Bicester Collection, set in the Tauber Valley between Frankfurt and Würzburg.
- Participating-store additional savings, where applicable
- Hands-free shopping
- Personal shopping appointments
- Visitor services and hospitality, subject to availability
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Kildare Village
Part of The Bicester Collection, around 45 minutes from Dublin, with Irish and international designers side by side.
- Participating-store additional savings, where applicable
- Hands-free shopping
- Personal stylist appointments
- Tax-free shopping assistance where applicable
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Maasmechelen Village
Part of The Bicester Collection, within easy reach of Brussels, Antwerp and Cologne.
- Participating-store additional savings, where applicable
- Hands-free shopping
- Personal shopping appointments
- Visitor services and hospitality, subject to availability
Privileges shown may be available to eligible travellers at participating stores, subject to availability and approval.
Special feature — Switzerland
Buying a Swiss watch?Read this before you buy.
Switzerland is about more than buying a watch. It's an opportunity to experience Swiss watchmaking, discover exceptional collections and potentially access special shopping privileges.
Kirchhofer & Embassy
A Swiss retail network across Interlaken, Grindelwald, the Jungfrau region and Lucerne, offering a large selection of Swiss watch brands alongside luxury shopping.
InterlakenGrindelwaldJungfrau regionLucerne
Depending on brand & eligibility
- Special in-store offers or discounts
- Access to extensive Swiss watch selections
- Assistance with applicable VAT / tax refund processes
- Concierge-style shopping assistance
We can never promise a specific watch, reference or discount in advance. Availability depends on the boutique, the brand and the date of your visit.
The Gainwell advantage
Here's the best part.
Some of these privileges may cost you nothing extra.
Gainwell Travel works with leading travel, shopping and hospitality partners around the world. If you are travelling to an eligible destination, our concierge team can request applicable shopping benefits for your visit.
You do not need to have booked your complete holiday with Gainwell to ask us.
Where eligible and available, Gainwell can arrange the applicable shopping privileges described in this guide as a complimentary value-added service. There is no obligation to book your complete holiday with us.
Tell us where and when you're travelling.
Our concierge will check what is available for your trip.
Gainwell Travel
Your travel concierge beyond shopping
Thirty-five years of travel expertise, from a family of travel specialists based in Kolkata. Alongside shopping privileges, we quietly look after the rest of the journey.
HotelsFlightsPrivate transfersVisasCustomised holidaysCruisesSports experiencesTravel insuranceDestination arrangements